Email Production Coordinator - Remote USA

Overview:
Location: Remote, USA *Must be able to work East Coast hours

WHO WE ARE

Creative. Intelligent. Driven. Those are just a few of the qualities embodied by our all-star corporate team.

We're a diverse group of associates representing various ages, interests, backgrounds, and levels of experience. But the one thing we all have in common is an unwavering commitment to excellence-performing our best to bring world-class entertainment to our guests.

WHAT WE LOOK FOR

Total rock stars. We're on the hunt for initiators, problem-solvers, and creative 'can-do' professionals who are ready to work hard, be bowled, and have fun.

We want honest, ambitious, thoughtful leaders who know that sometimes the best ideas come from the most unlikely sources. Think that's you?

WHAT TO EXPECT

We're a billion-dollar company with the soul of a start-up, which means we're a tight-knit team that moves quickly. Each day brings something new and unexpected-and this is where we thrive. We dream big and so should you. If you're ready to collaborate, innovate, own your projects, and think outside the lanes, then it's time for us to talk.

The Email Production Coordinator is responsible for managing the execution of email campaigns from setup, segmentation and testing to deployment and post-campaign reporting of email marketing across our brands: AMF, Lucky Strike & Bowlero. Experience in email production using ESP/marketing automation tools, understand email performance metrics and have experience developing basic reports.

ESSENTIAL DUTIES AND RESPONSIBILITIES: Primary duties and responsibilities include, but are not limited to the following:

Email Marketing:

Build, test and deploy email campaigns, verifying copy, layout, links, and dynamic content as well as assessing and addressing any spam risks.

Conduct quality assurance reviews and delivery testing to ensure the accuracy of email deployments, as well as monitor the campaign post-deployment to validate completion.

Troubleshoot technical issues and consult with IT or vendor technical support to implement solutions. Manage relationships with marketing automation and deliverability vendors.

Analyze email program performance metrics; provide recommendations to improve campaign effectiveness.

Work with Database Marketing team to establish list and data hygiene plan, including development of reporting to proactively identify potential issues.

Identify systems optimizations to drive efficiencies and enable the execution of strategic business plans.

Coordinate relationships with vendors to achieve excellent quality of services.

Collaborate with internal teams to create and optimize national and local campaigns.

QUALIFICATIONS: The Email Production Coordinator must have a highly developed sense of customer service and interpersonal skills, including high integrity, respect for all individuals (customers, vendors, and employees), solid communication skills, strong critical and analytical thinking skills, and appreciation of diversity (thought, ethnic, gender, etc.).

ADDITIONAL REQUIREMENTS:

1+ years' email marketing experience.

Experience building and deploying email campaigns using ESP/marketing automation tools is strongly preferred (Marketo, Eloqua, Salesforce / Exact Target, Epsilon, Cheetah Digital, Emarsys).

Working knowledge of best practices for email creative, segmentation, dynamic content, testing methodologies, deliverability and CAN-SPAM regulations.

Manage and remediate all customer service requests related to email and help identify program issues.

Intermediate knowledge in HTML, CSS; SQL knowledge preferred, but not required.

Strong knowledge of Excel, working knowledge of data manipulation and analytic skills.

Ability to analyze and report on technical issues.

Strong interest in email marketing, including curiosity about latest industry trends, technology and changes.

Strong communication skills, both written and oral.

A strong understanding of marketing principles and best practices is a plus.

Excellent attention-to-detail and strong time management skills, as well as strong organizational and communication skills.

WORK ENVIRONMENT/PHYSICAL DEMANDS: General office environment where you will walk, bend and stand for periods of time.

With approximately 350 entertainment destinations spanning North America, our portfolio includes renowned brands like Bowlero, Lucky Strike, AMF, and the Professional Bowlers Association (PBA). As a company, we are committed to diversity, dedicated to our guests, and devoted to making the work-life experience a joy for one another. When work is this much fun, it doesn't feel like work at all. Join our team of over 12,000 associates and experience the fulfillment of being part of the Bowlero family.

The approximate pay rate for this position is $31.25 per hour. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and abilities as well as geographic location of the position.

Bowlero offers performance-based incentives and a competitive total rewards package which includes healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. More details regarding benefits are available here:

Our company culture reflects our commitment to world-class entertainment. We're more than just coworkers; we're a tight-knit community of colleagues and friends. Join a team that works hard, plays hard, and enjoys some seriously fun perks (like discounts on bowling, parties, and other good stuff).
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