Lifesciences Digital Strategist -Director Level

Diligent Tec
US - California - San Francisco
June 28, 2024
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Life Sciences Digital Strategist

We are seeking a talented Life Sciences Digital Strategist to join our dynamic team, focusing on the Commercial function within the Life Sciences sector.
The ideal candidate will possess a unique blend of expertise in digital marketing, technology solutions, and industry knowledge, enabling them to develop and implement innovative digital strategies that drive business outcomes for our clients.

Key Responsibilities:

Joint responsibility for account growth working with the client partner.
Develop and nurture opportunities and provide support to win those opportunities.
Collaborate with Life Sciences clients to understand their commercial objectives, market dynamics, and customer needs, leveraging digital solutions to drive revenue growth and market expansion.
Develop and execute comprehensive digital marketing strategies tailored to the unique challenges and opportunities within the Life Sciences industry, with focus on Omnichannel, Digital Marketing, and Commercial processes.
Partner with cross-functional teams, including sales, marketing, and IT, to identify opportunities for digital innovation and develop integrated solutions that align with client objectives and business priorities.
Work with healthcare and life sciences clients to assess current state digital landscape and provide actionable recommendations while adhering to compliance and regulations.
Assess current state processes and provide recommendations to optimize ways of working, marketing technology platforms and data platforms for clients to help drive personalized marketing initiatives.
Create and execute omni-channel use cases and campaigns that align to the patient journey
Build implementation plans and roadmaps to achieve marketing goals based on requirements and align to strategic initiatives.
Leader of omnichannel capabilities + solutions and Next Best Action SME.
Stay abreast of emerging technologies and industry trends, maintaining a deep understanding of digital marketing best practices and regulatory requirements within the Life Sciences sector.
Act as a trusted advisor to clients, providing strategic guidance and thought leadership on digital transformation initiatives, customer engagement strategies, and technology solutions.

Qualifications:

Bachelor's degree in Marketing, Business Administration, Life Sciences, or related field; advanced degree preferred.
Minimum of 5 years of experience in digital marketing, with a focus on the Life Sciences industry and commercial functions.
Proven track record of developing and executing successful digital marketing strategies that drive business results, preferably within an IT services or consulting environment.
Strong understanding of Life Sciences commercial processes, regulatory landscape, and customer journey dynamics, with the ability to translate business requirements into digital solutions.
Proficiency in digital marketing tools and platforms, including marketing automation software, CRM systems, and analytics tools (e.g., Google Analytics, Adobe Analytics).
Excellent communication and presentation skills, with the ability to effectively engage with clients, stakeholders, and cross-functional teams.
Strategic mindset with a customer-centric approach, combined with a passion for innovation and driving digital transformation.

Read the full job description and apply online on the recuiter's web-site

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