Senior Marketing Specialist Commercial

Vancouver Airport Authority
CA - British Columbia - vancouver
June 27, 2024

YVR is a place of connection, bringing together people, places and cargo while ensuring a safe and efficient experience for everyone.
The Marketing, Partnerships & Advertising Department is an integral part of the Passenger journey, driving non-aeronautical revenue and engagement.

Position overview

We have a full-time, permanent opportunity for a Senior Marketing Specialist (Commercial) in the Marketing, Partnerships & Advertising Department.
Reporting to the Manager, Commercial Marketing, the successful candidate will lead the development and implementation of innovative commercial marketing campaigns, tactics, and partnerships to boost non-aeronautical revenue and promote revenue generating products at YVR.
This role involves managing relationships with food and beverage operators, global brands, parking and ground transportation services, industry partners, marketing agencies, and key internal YVR stakeholders.

Key responsibilities include:

Develop and implement commercial marketing plans supporting the overall commercial marketing strategy, designed to maximize revenue plus build awareness and affinity with a focus on YVR's retail offer.
Act as the account manager for revenue generating departments at YVR - a diverse and experienced team that is responsible for driving tens of millions of dollars in revenue annually.
Execute marketing programs designed to maximize revenue to support growth for YVR as well as develop and execute the tactical plan to lead marketing and partnership elements of the Commercial Marketing Strategy in-line with the corporate strategic plan concentrating on maximizing revenue for YVR.
Creatively position YVR as a premier travel experience for shopping, dining, and services along with leveraging marketing opportunities with World Duty Free and other retail partners.
Work in alignment with the Passenger Journey team, leading marketing efforts once new brands and commercial partners have been secured and creatively addressing their marketing needs to ensure success.
Market YVR's commercial offer in an innovative fashion including, but not limited to social media campaigns, in-terminal events, unique joint marketing trade and consumer campaigns and advertising initiatives.

Key qualifications include:

At least five years of experience in marketing with an agency or corporation, supplemented by a degree in Marketing, Communications, Business or a related field; or an equivalent combination of education and experience.
Experience with food, beverage and/or retail marketing considered an asset.
Excellent writing skills and good working knowledge of PowerPoint and other MS Office tools
Ability to present and build relationships with senior leadership in the organization and capable of navigating complex stakeholder and partner relationships.
Significant experience working in a dynamic and fast-paced environment with multiple stakeholders and competing priorities.

This position is open to both Vancouver Airport Authority employees and external applicants.
Previous job performance will be taken into consideration for all internal candidates that apply for this position.

Salary Range :
$72,008 to $94,115 per annum, based on 37.5-hour work week.
This is individually tailored to reflect your unique experience, qualifications and internal equity.

At YVR, your work experience goes beyond the paycheck.
We support your personal and professional development, well-being, and a thriving work culture with generous vacation days, extensive health benefits, retirement savings matching, wellness programs, community engagement, commuting support, and continuous learning opportunities.
Learn more at
/careers.yvr.ca/benefits.

Please note that availability may vary based on employment type and is subject to certain eligibility requirements and potential changes by YVR.

Who We Are

YVR is more than just an airport.
We connect our beautiful province and all it has to offer to the world.
We are all leaders and trailblazers for change and innovation, so no matter the department or team you're a part of, the work you do matters.

At YVR, we are flexible in everything we do.
We will work together to find ways to deliver customer excellence that helps us all thrive.

Whatever your background and wherever you're from, you belong at YVR.
If you have any questions about accessibility or require any assistance applying, please reach out at careers@yvr.ca.

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Read the full job description and apply online on the recuiter's web-site

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