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Business Fundamentals was developed by the Global Text Project, which is working to create open-content electronictextbooks that are freely available on the website http://globaltext.terry.uga.edu. Distribution is also possible viapaper, CD, DVD, and via this collaboration, through Connexions. The goal is to make textbooks available to the manywho cannot afford them. For more information on getting involved with the Global Text Project or Connexions email us atdrexel@uga.edu and dcwill@cnx.org.

Editors: George M Zinkhan, Anastasia Thyroff, Anja Rempel, and Hongbum Kim (The University of Georgia, USA)

Reviewer: Bettina Cornwell (University of Michigan, USA)

  • Discuss various ways to classify innovations and products. Describe how these classification schemes contribute to managerial knowledge and describe how they are related to the process of innovation.
  • Using information from the Wal-Mart case that is discussed in the chapter, describe some decisions that management handled well.
  • Suppose that you are in charge of expanding Wal-Mart’s operations to France. Describe some actions that you would take to increase the probability of success in that nation.
  • Your business partner comes to you with a new product idea. Specifically, she has just returned from a trip to the Netherlands. Based on her experiences there, she wants your company to start exporting a specialty beer (Gulpemer) from the Netherlands to the US. Your firm has specific expertise terms of distributing beer in the eastern United States, and you have some interest in your partner’s idea. Describe how you would evaluate this idea of adding of Gulpemer to your product line.
  • A reporter from the New York Times asks you to forecast which method of distributing popular music will be the most popular in the year 2014. Write a press release on this topic. Be certain to provide a justification for your prediction.
  • Discuss five business models that are popular for distributing popular films. Predict which of these models will be the most successful, five years from now. Provide a convincing justification for your prediction.
  • Your nephew is a drummer, and he has just formed an alternative rock band. His band is just beginning to achieve some local success in Seattle, Washington. Your nephew views you as a “new product expert”, so he asks your advice about how to increase the popularity and profitability of his band’s operations. Make five specific recommendations to help your nephew and to justify your reputation as “an expert”.
  • Table 4 provides a description of some reasons that new products fail. Add three more factors to this list.
  • Discuss some different ways that firms try to develop innovations. For each method that you identify, provide a specific example of a product that was developed following this approach.
  • Imagine that you want to start your own business. What product would sell? In two paragraphs, describe your business model.

Questions & Answers

find the equation of the tangent to the curve y=2x³-x²+3x+1 at the points x=1 and x=3
Esther Reply
derivative of logarithms function
Iqra Reply
how to solve this question
sidra
ex 2.1 question no 11
khansa
anyone can help me
khansa
question please
Rasul
ex 2.1 question no. 11
khansa
i cant type here
khansa
Find the derivative of g(x)=−3.
Abdullah Reply
any genius online ? I need help!!
Guzorochi Reply
how can i help you?
Pina
need to learn polynomial
Zakariya
i will teach...
nandu
I'm waiting
Zakariya
plz help me in question
Abish
How can I help you?
Tlou
evaluate the following computation (x³-8/x-2)
Murtala Reply
teach me how to solve the first law of calculus.
Uncle Reply
teach me also how to solve the first law of calculus
Bilson
what is differentiation
Ibrahim Reply
only god knows😂
abdulkadir
f(x) = x-2 g(x) = 3x + 5 fog(x)? f(x)/g(x)
Naufal Reply
fog(x)= f(g(x)) = x-2 = 3x+5-2 = 3x+3 f(x)/g(x)= x-2/3x+5
diron
pweding paturo nsa calculus?
jimmy
how to use fundamental theorem to solve exponential
JULIA Reply
find the bounded area of the parabola y^2=4x and y=16x
Omar Reply
what is absolute value means?
Geo Reply
Chicken nuggets
Hugh
🐔
MM
🐔🦃 nuggets
MM
(mathematics) For a complex number a+bi, the principal square root of the sum of the squares of its real and imaginary parts, √a2+b2 . Denoted by | |. The absolute value |x| of a real number x is √x2 , which is equal to x if x is non-negative, and −x if x is negative.
Ismael
find integration of loge x
Game Reply
find the volume of a solid about the y-axis, x=0, x=1, y=0, y=7+x^3
Godwin Reply
how does this work
Brad Reply
Can calculus give the answers as same as other methods give in basic classes while solving the numericals?
Cosmos Reply
log tan (x/4+x/2)
Rohan
please answer
Rohan
y=(x^2 + 3x).(eipix)
Claudia
is this a answer
Ismael
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Source:  OpenStax, Business fundamentals. OpenStax CNX. Oct 08, 2010 Download for free at http://cnx.org/content/col11227/1.4
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