Posted: June 29, 2024
Company and Position Information:
Del Monte Foods, Inc. (DMFI) is a multi-national food company headquartered in Walnut Creek, CA, with a powerful portfolio of brands, including iconic Del Monte, Contadina and College Inn. Our premium-quality meal ingredients, snacks and beverages can be found in six out of ten U.S. households.
At Del Monte Foods, we believe in supporting one another. In helping our people shape their own careers - in letting them grow outward, upward and across disciplines. We are tending to the greater good, providing accessible, nourishing, great-tasting food for all. We are Del Monte Foods - Growers of Good.
The salary range for this role is:
$61,856.53 - $102,030.75
Responsibilities:
The Omni Activation Senior Analyst will be a key support in the eCommerce growth acceleration driven by our paid search channels by the analysis they provide on a weekly, monthly, and quarterly basis. This role will partner closely with the eCommerce Content & Paid Search team to create in-depth reporting that will drive actionable insights that will continue to drive the search optimization strategy.
- Prepare weekly and monthly retail media and consumption reports across our various retail and media platforms. Reports are inclusive but not limited to consumption in sales and units, weeks of supply, campaign performance, keyword, share of voice, and item level detail
- Prepare monthly eOriginated Sales Reporting providing Finance performance measures to translate unit performance into net sales
- Prepare monthly eOriginated share files while providing actionable insights to the organization
- Analyze weekly campaign performance to identify optimizations that maximize ROI and potential investment
- Work with internal team to optimize and report out on scheduled activations and promotions
- Provide actionable insights to all activation reporting (ad-hoc, quarterly, etc.) adding context to overall performance and optimization in a way that is digestible for all levels of the brand organization
- Build clear, concise, and cohesive quantitative analyses inclusive of strong data visualization
- Responsible for learning all relevant tools for reporting, analytics and competitive analysis including retail media platforms, enterprise paid search management tool, and eCommerce market intelligence tools (Circana, Stackline, Pacvue)
- Lead keyword tracking, share of voice monitoring, and keyword optimization efforts in partnership with the broader paid search team
- Central owner of competitive landscape monitoring & tracking, reporting findings of opportunities and threats within the activation landscape
- Become a subject matter expert of the grocery paid media landscape, changes to retailer platforms, and new advertising opportunities.
- Support the Omni Activation Team with additional reporting needs
- Partner closely with Finance to ensure internal metrics for performance are being maintained
Del Monte Foods Leadership Behaviors:
As leaders we:
Ground Our Teams
Connect our teams to a clear strategy.
Provide the support our teams need for success.
Hold ourselves and our teams accountable.
Create the Climate
Solve problems together with our teams.
Enable smart risk taking.
Empower our teams to make decisions and take action.
Nurture the Good
Qualifications:
- Bachelor's degree in eCommerce, Business Analytics, Statistics, Finance, or a related field
- 1 to 3 years of experience in eCommerce Analytics or Digital Marketing Analytics
- Advanced Proficiency in Microsoft Excel
- Proficient in PowerPoint and Word
- Experience with enterprise data visualization tools (PowerBI)
- Proven analytic and quantitative decision-making skills, performing detailed analysis, and communicating recommendations
- Attention to detail and high level of accuracy
- Time management skills, ability to multitask, problem solve, set priorities and plan
- The ability to communicate information accurately, clearly and as intended
- Ability to build strong partnerships across the stakeholders within the eCommerce organization
WE OFFER:
Please be advised that your application is not complete until you fill out, sign, and submit an Application for Employment for a specific position for which Del Monte Foods, Inc. is actively recruiting. Your application must reflect that you possess the required qualifications for the position.
No sponsorship is available for this position.
No agencies or 3rd party vendors.
Read the full job description and apply online on the recuiter's web-site
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