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Company:
Augmedics
Posted: July 1, 2024
The Product Manager at Augmedics is tasked with crafting and implementing a dynamic product marketing strategy to fuel the company's commercial expansion goals. This individual acts as a subject matter expert on Augmedics' platform technology, xvision, and manages the product area day-to-day in line with the broader marketing agenda and in collaboration with both US and global teams. The Product Manager will spearhead the development of short and long-term downstream marketing plans, along with devising and deploying the necessary tools and initiatives to achieve AOT revenue targets. This position requires robust cross-functional collaboration and consistent engagement with Augmedics' key opinion leaders (KOLs), customers, and internal stakeholders.
Shape the future of healthcare innovation! Join Augmedics as a passionate Product Manager and play a key role in launching new products and building commercial momentum. You'll leverage your marketing expertise to refine our go-to-market strategy, own product launches, and champion our technology to surgeons and stakeholders.
Key Responsibilities:
Product & Market Expertise:
Act as the go-to expert for xvision with mastery of relevant clinical, technical, product and market understanding.
Manage the day-to-day product area in close collaboration with other functional teams including medical education, sales, finance, R&D, QA/RA, & operations.
Go-to-Market Strategy:
Refine Augmedics' segmentation/targeting model to identify ideal customers and build commercial momentum ahead of upcoming product launches.
Own and execute the go-to-market strategy for key product launches, including development of product positioning, messaging, and promotional tools.
Customer Insight & Communication:
Collaborate with upstream marketing to provide direction on user needs and future product improvements based on customer and market insights.
Manage product-related customer communications (e.g., complaint investigations)
Champion the technology and engage regularly with surgeon customers through field visits, operating room observations, conferences, and Augmedics events.
Strategic Planning:
Support the company's long-term strategic planning, influencing decisions regarding indications, geographic expansion, and technology development.
This individual will be a critical addition to the marketing team and must be self-motivated with the ability to manage multiple projects and competing priorities, collaborate cross-functionally, effectively communicate, and thrive in a fast-paced startup environment.
Requirements:
Bachelor's degree in marketing, biology, business administration or related field; MBA preferred
Minimum five years' commercial experience in healthcare or medical device industry; prior experience working within spine is strongly preferred
Experience in product management and product launch, including go-to-market planning
Experience in downstream marketing, including developing compelling marketing content & tools
Exceptional communication, presentation, and critical thinking skills
Demonstrated collaboration skills with ability to build alignment across variety of stakeholders
Ability to travel up to 50%
Compensation Range:
Base Salary Range: $130k - $150k
•
Shape the future of healthcare innovation! Join Augmedics as a passionate Product Manager and play a key role in launching new products and building commercial momentum. You'll leverage your marketing expertise to refine our go-to-market strategy, own product launches, and champion our technology to surgeons and stakeholders.
Key Responsibilities:
Product & Market Expertise:
Act as the go-to expert for xvision with mastery of relevant clinical, technical, product and market understanding.
Manage the day-to-day product area in close collaboration with other functional teams including medical education, sales, finance, R&D, QA/RA, & operations.
Go-to-Market Strategy:
Refine Augmedics' segmentation/targeting model to identify ideal customers and build commercial momentum ahead of upcoming product launches.
Own and execute the go-to-market strategy for key product launches, including development of product positioning, messaging, and promotional tools.
Customer Insight & Communication:
Collaborate with upstream marketing to provide direction on user needs and future product improvements based on customer and market insights.
Manage product-related customer communications (e.g., complaint investigations)
Champion the technology and engage regularly with surgeon customers through field visits, operating room observations, conferences, and Augmedics events.
Strategic Planning:
Support the company's long-term strategic planning, influencing decisions regarding indications, geographic expansion, and technology development.
This individual will be a critical addition to the marketing team and must be self-motivated with the ability to manage multiple projects and competing priorities, collaborate cross-functionally, effectively communicate, and thrive in a fast-paced startup environment.
Requirements:
Bachelor's degree in marketing, biology, business administration or related field; MBA preferred
Minimum five years' commercial experience in healthcare or medical device industry; prior experience working within spine is strongly preferred
Experience in product management and product launch, including go-to-market planning
Experience in downstream marketing, including developing compelling marketing content & tools
Exceptional communication, presentation, and critical thinking skills
Demonstrated collaboration skills with ability to build alignment across variety of stakeholders
Ability to travel up to 50%
Compensation Range:
Base Salary Range: $130k - $150k
•
Read the full job description and apply online on the recuiter's web-site
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